Our Company

Built by people from retail, data and leadership

An Oslo-based B2B SaaS company that helps retail chains plan staffing with data.

Our History

After nearly 10 years of development, Retail Insight was founded in 2024 by retail analytics entrepreneurs and industry founders – including the creator of IMAS (today CountMatters). Retail Insight unites decades of expertise in data, retail operations, and leadership. With a shared vision for AI-powered prediction, analytics, and performance, we enable leading Nordic retailers to transform staffing into measurable growth.

Our Company

Retail Insight is a B2B SaaS company headquartered in Oslo that helps retailers improve performance through data and design.

Our Values

Forecast and actual visitors following each other closely.
Forecast and actual visitors following each other closely.
Forecast and actual visitors following each other closely.

We deliver accurate and reliable data

Precision

Reliability

Insight

Curiosity

Impact

Forecast and actual visitors following each other closely.
Forecast and actual visitors following each other closely.
Forecast and actual visitors following each other closely.

We deliver accurate and reliable data

Precision

Reliability

Insight

Curiosity

Impact

Our Vision

Retail Insight will make retail smarter and more profitable through technology and insight.

Our Mission

We empower retailers to predict, analyze and execute - with insights that deliver better results.

R&D / Research & Development

Our predictive staffing solution for unexpected absences has been approved as a research and development (R&D) project under the SkatteFUNN scheme by the Research Council of Norway.

The approval reflects the project’s level of innovation and future potential, and qualifies the company for tax deductions on documented R&D expenses in accordance with the Norwegian Tax Act §16-40.

Behind Retail Insight is a dedicated team of experts in

Prediction model

Technology

Building and running the platform

Artificial intelligence

Machine learning

System integration

Software development

Retail storefront

Retail

Knowing how stores actually work

Store operations

Workforce planning

Customer behavior

Sales optimization

Customer flow and heatmap in a store

Store Traffic & Insights

Turning footfall into decisions

Footfall analytics

Customer flow & heatmaps

Data visualization

Store performance benchmarking

Start with a measurable pilot

Setup in 2–4 weeks, then 90 days with 3–6 stores and a clear baseline. We set it up with your data and today’s planning tools.

Start with a measurable pilot

Setup in 2–4 weeks, then 90 days with 3–6 stores and a clear baseline. We set it up with your data and today’s planning tools.

Start with a measurable pilot

Setup in 2–4 weeks, then 90 days with 3–6 stores and a clear baseline. We set it up with your data and today’s planning tools.

Smarter staffing.
Better insights.
Proven results.

Retail Insight

Better decisions for increased profitability.

©2026 Retail Insight AS. All rights reserved.

Smarter staffing.
Better insights.
Proven results.

Retail Insight

Better decisions for increased profitability.

©2026 Retail Insight AS. All rights reserved.

Smarter staffing.
Better insights.
Proven results.

Retail Insight

Better decisions for increased profitability.

©2026 Retail Insight AS. All rights reserved.